How I look after your data
I only collect what I need to reply to you, deliver what you asked for, and send the emails you signed up for. I never sell your data.
Who is responsible for your data
Veronika Liprtova, brand strategy and websites
Panoší Újezd 41, 270 21, Czechia
Email: veronikaliprtova@gmail.com
What I collect and why
| When | What | Why, and the legal basis |
|---|---|---|
| You send the project form | Name, email, website or LinkedIn, the service you’re interested in, budget, your message | To reply and prepare an offer. Steps before a contract (Art. 6(1)(b) GDPR). |
| You request a Website Review | Name, email, website URL, and what you’d like me to focus on. Sending the request is free and doesn’t charge you. If we go ahead, payment details are handled by Wise, not by me | To reply to your request and, if you go ahead, deliver the Review and keep accounting records. Steps before a contract, and contract and legal obligation (Art. 6(1)(b) and (c) GDPR). |
| You ask for your action plan by email (optional) | Your email address, your answers to the 20 questions and the language of the page | To create and send you that one email. Your consent by submitting the form (Art. 6(1)(a) GDPR). I don’t store these details myself; the email service keeps delivery records for a limited time. |
| You tick the box for tips (optional) | Your email address and the time you agreed | To send you occasional website and branding tips. Your consent (Art. 6(1)(a) GDPR), separate from the action plan, which you can withdraw at any time with the unsubscribe link in every email. Without this box ticked, you are not added to any list. |
| You email or message me | Whatever you choose to share | To reply. Legitimate interest in answering enquiries (Art. 6(1)(f) GDPR). |
The quick check on the homepage runs only in your browser. Your answers are not sent or stored anywhere.
Cookies and browser storage
This website does not use advertising, analytics or tracking cookies, so you won’t see a cookie banner.
The full check saves your answers in your own browser (local storage), so you can close the page and continue later. This stays on your device. Only what you submit in a form (the action plan email or a review request) is sent. You can clear it at any time with “Start again” or “Do the check again”, or in your browser settings.
If I ever add analytics or other optional cookies, I’ll ask for your consent first and update this page.
Services that help me run this website
Some trusted providers process data on my behalf. Some of them may process data outside the EU, in which case they rely on safeguards such as the EU Standard Contractual Clauses or the EU–US Data Privacy Framework.
- Web3Forms: delivers form submissions to my inbox.
- Wise: processes payments for the Website Review. Wise acts as an independent controller of your payment data under its own privacy policy.
- Vercel: hosts this website and may keep short-term server logs, such as your IP address, for security.
- Google Fonts and Cloudflare (cdnjs): deliver the fonts and animation code. Your browser connects to them directly, which shares your IP address with them.
- Email service provider: sends your action plan email and, only if you opt in, manages the tips list. I’ll name the provider here once it is set up.
How long I keep your data
- Enquiries: as long as we’re in touch, and up to 2 years after our last contact if we don’t start working together.
- Orders and invoices: as long as Czech tax and accounting law requires.
- Email list: until you unsubscribe or ask me to delete your details.
Your rights
You can ask me at any time to:
- see the personal data I hold about you,
- correct or delete it,
- limit how I use it, or object to it being used,
- receive it in a portable format,
- withdraw your consent to emails (every email has an unsubscribe link).
Just email veronikaliprtova@gmail.com. I’ll reply within one month.
If you think I’ve handled your data wrongly, you can complain to the Czech data protection authority, the Office for Personal Data Protection (Úřad pro ochranu osobních údajů), at uoou.gov.cz, or to the authority in the country where you live.
Other things worth knowing
- I don’t sell or rent your personal data.
- I don’t make automated decisions about you.
- I may update this policy when my services or tools change. The date at the top shows the latest version.